Summary
Today many businesses have realized that a successful eCommerce strategy requires a strong focus on customer experience.
Customers who have a positive shopping experience with your organization are more likely to become loyal customers who stick with you over time.
There are various strategies for increasing customer loyalty, and implementing these strategies should be one of the top priorities.
This article bridges you a deep insight into boosting customer experience using dimensional scanner and order fulfillment metrics in your workspace.
Written for:
- Logistics Specialist:
Working with vendors and consumers to fulfil shipments, knowing Supply Chain and Logistics market patterns and the effect of AI in their core domain.
- Warehouse Automation Manager:
Identifying how artificial intelligence (AI) is changing warehouses, making warehouse employees work more straightforward, and managing the security and timely storage and delivery of warehouse goods.
- Operations Specialist:
Assuring that processes run seamlessly in the warehouse. Concentrates on optimising and automating various warehouse operations to enhance productivity.
Introduction
Most customers choose to do business online, eCommerce order fulfillment has become more critical. Consumers demand short turnaround times and low shipping prices, but this has proved to be a struggle for companies and warehouse managers. One way to do this is to optimize the eCommerce order fulfillment process to ensure that consumers are happy and return to your store physically and virtually. Increasing customer satisfaction can uplift the brand value and revenue profits rapidly. To boost productivity and ROI, warehouse owners need to understand their company’s improvements to ensure customer satisfaction.
Building Effective Customer Satisfaction
To accomplish successful customer loyalty, the eCommerce warehouse needs to take some severe steps like deploying an automation solution like automated dimensioning systems and warehouse management system (WMS) software to deliver the products to customers doorstep within an estimated period.
In its busy days, warehouses process millions of orders from consumers worldwide. Even though they do not personally interact with clients, warehouse owners need to work toward customer loyalty through effective order fulfillment metrics.
Even if the company isn’t that large, it always needs to keep track of specific key performance indicators (KPIs) or benchmarks to realize where it stands in consumer satisfaction.
6 Fulfilment Metrics That Any Company Can Track To Determine Customer Loyalty
Inventory management
Inventory management is the first step in completing eCommerce orders. To stock up on supplies to meet all incoming requests, warehouses must request and accept products for sale from suppliers. The number of products you must request and collect, on the other hand, will be determined by the seasonality or demand of the commodity, necessitating estimating to obtain the correct quantity. We can effectively integrate warehouse management system software with the dimensional scanner to extract real-time product inventory details.
Precise fulfilment Rate
The fulfillment accuracy is estimated using a Complete number of orders correctly filled divided by a total number of orders delivered within an estimated period. The fulfillment accuracy rating should ideally be 100%, and to accomplish this, You must effectively complete every order placed by your consumers. In some cases, the standard errors include mislabeled SKUs, selecting the incorrect SKU from product lines and stockouts, and when mistakes like these occur, the fulfillment consistency rate lessens drastically.
If the order fulfillment process is not up to the benchmark, it heavily reflects customer satisfaction. For example, nobody enjoys delivering products they did not purchase or orders not delivered on the scheduled date due to a seller’s error. As a result, it’s critical to monitor fulfillment accuracy rates regularly. By deploying the vMeasure dimensional scanner, you can quickly calibrate
Accelerating the receiving speed
When it comes to order fulfillment, you’ll hear the words “speed” and “accuracy” a lot, and these two metrics are the cornerstones for the successful order fulfillment process. The speed at which inventory is obtained and shelved is referred to as receiving speed. The faster the products are received and stored for the picking process, the quicker they can be sold. But that’s just half of the way for successful customer satisfaction. To make it a whole, we need to concentrate on other factors like delivering the products on time, with relevant labels and count, and ensuring a seamless order fulfillment process.
Boosting The Order Processing And Last-Mile Delivery
As the rate of online eCommerce increases, customer expectations are at an all-time peak. In addition, because of the quick delivery Effect, many online customers now demand two-day delivery as standard, and now, that has reduced to same-day shipping, and the anticipation level has increased further. Therefore, if you meet courier pickup deadlines, one day will delay the arrival.
To meet this expectation, the companies should invest in warehouse automation technologies like a dimensional scanner to rapidly calibrate the dimensional information of the products and autonomous mobile robots to reduce the walk time and lift the heavy object in the warehouse.
Building key metrics can help you understand what’s happening at any level of your activities, allowing you to satisfy consumer expectations and demands, refine your strategies, and eventually improve customer loyalty.
Order Tracking Visibility
Order tracking visibility is another way to boost customer satisfaction effectively. Order tracking is a function rather than a metric. An excited customer will feel more comfortable when the organizations provide them with a GPS-based order tracking facility that generates real-time product delivery status. Push alerts, personalized delivery statuses, logistic partner contact information, and delegated delivery staff contact information provide the customer with a sense of control over the delivery process.
A customer who feels in charge is more likely to stay loyal to your business. With the appropriate order tracking visibility, we can turn customers to stick with the brand. By deploying a vMeasure dimensional scanner integrated with barcode scanners, we can quickly navigate the product’s location and allow the consumer to get the real-time delivery status of the product on time.
Managing The Order Returns
When a customer has a problem with a purchase, having a good delivery plan maintains successful product returns. A good returns system can make your consumers lifetime customers, while a bad returns system can lose repeat sales. Providing a seamless returns process for consumers is your second chance to impress them and reclaim their company. You can opt to make free returns, so you should think about how this will affect your profit margins and whether it is worthwhile in the long run.
Conclusion
Measuring and tracking the many variables into order fulfillment can be time-intensive and frustrating. Deploying a vMeasure dimensional scanner in the warehouse and order fulfillment centers can be worth the investment for peace of mind and performance. A robust dimensioning technology will assist you in optimizing the order fulfillment procedures, resulting in improved customer service, retention, and loyalty.
As described above, the order fulfillment metrics need to weigh more while the other must kept as light as possible. To accomplish this, we must accurately measure, track, and act on the outcomes to become a truly customer-centric organization.
